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Biggest Online Marketing Mistakes (#1): Not Using Social Networking To Build a Social Network!

In my opinion, the biggest mistake that people make in social networking is that they don’t use it to build a social network. You now have opportunities that entrepreneurs only could dream about in the past – fast, easy ways to get to know your clientele and niche market. Any protest to the importance of

The Biggest Online Marketing Mistakes (#2): Not Having a Proper Advertising Technique

I’ve had the opportunity to help a lot of different niches in social media marketing. I learned how to do all of what you read in this blog by assisting musicians, studios, bands, and songwriters in setting up and promoting over social media. Then, as I got better at it, I moved onto businesses, politicians, and

The Biggest Online Marketing Mistakes (#3): Being Too Personal

This is part of a series of articles on the biggest mistakes brands make with online marketing. Today we’re going to learn about social media etiquette for business, and how being too personal can be just as dangerous as not being personal enough.  Generally, you should avoid any of the standard “no-go” areas of polite conversation:

Selling on Social Media (And The Perfect Status Post)

This is part of a series of articles on the biggest mistakes brands make with online marketing. You can view the articles here: http://bit.ly/1ohkl48 Today we’re going to expand on mistake #4 by sharing secrets about selling on social media.  So relationship building and branding is good for the long term, but what about short-term, direct sales? How can

The Biggest Online Marketing Mistakes (#4): Being Too Spammy

This is part of a series of articles on the biggest mistakes brands make with online marketing. You can view the articles here: http://bit.ly/1ohkl48 Today we’re going to learn about Online Community Engagement, with your brand.  Let’s say you have a hot new product coming out that you post about twice a day, getting people pumped for

The Biggest Online Marketing Mistakes (#5): Not Valuing Content

For the next two months I’m going to release a set of articles that discuss the top 5 biggest mistakes I see in internet marketing, with some supporting articles to better help you understand where to take your online marketing. You can view the articles here: http://bit.ly/1ohkl48 Today we’re going to learn why content marketing