For years, marketers have been engrossed in Facebook, Twitter, Pinterest, and ton of other consumer social networking websites. Many strategies, tactics, and gurus have emerged in the different consumer based social networking platforms, while many marketers have only had a “one-foot-in” relationship with LinkedIn. LinkedIn has quietly grown to over 200 million registered users. While
For the video version, check out my video on writing a compelling LinkedIn summary A compelling LinkedIn summary has the potential to really set your LinkedIn profile apart from your competition. We’ve all heard the saying, “It’s not what you know, it’s who you know” but I continue to see that few people realize the
Today I want to talk to you about Advertising on LinkedIn, and a very successful LinkedIn advertising campaign I just had. In fact, a good amount of you reading this for the first time found me through a LinkedIn advertisement. If you are unaware, LinkedIn offers a good pay-per-click (PPC) advertising system that I feel
Here are some tips on maximizing your LinkedIn page for your social media marketing campaigns. If you are in B2B at all, this is a must!