Creating Content for SEO

Last year, Snapchat was the latest rage. Marketers passed around articles and pushed to get their brand on Snapchat. “We need the latest secrets to reaching teens on Snapchat!” Then, Snapchat changed to Snap, changed their platform, and recently fell out of interest due to a tweet from Kylie Jenner. Now, you seldom hear companies

The Biggest Online Marketing Mistakes (#4): Being Too Spammy

This is part of a series of articles on the biggest mistakes brands make with online marketing. You can view the articles here: http://bit.ly/1ohkl48 Today we’re going to learn about Online Community Engagement, with your brand.  Let’s say you have a hot new product coming out that you post about twice a day, getting people pumped for

The Biggest Online Marketing Mistakes (#5): Not Valuing Content

For the next two months I’m going to release a set of articles that discuss the top 5 biggest mistakes I see in internet marketing, with some supporting articles to better help you understand where to take your online marketing. You can view the articles here: http://bit.ly/1ohkl48 Today we’re going to learn why content marketing

Content Distribution Channels

Today’s article takes a look at different content distribution channels, and gives you several resources to help spread the message of your content. Content Distribution Channel 1 : SEO Optimization Search Engine Optimization (SEO) is traditionally viewed as a range of tricks or tactics to get your website or content to the top of Google’s

What Solar Roadways Teach Us About Content Marketing

I’d like you to watch two videos. First, watch this one: Then go ahead and watch this one: Which video got you more excited for the solar roadways? Hopefully, the second video was your response. This video also has 6x as many views as the first, and even contributed to a large increase in views

Creating Solid Content Part 1: Different Types of Content

Continuing our “Make Money Now Series,” I’d like to take a couple of articles to go into the process of creating and distributing content. As there are plenty of tips and tricks out there for content writing, I wanted to focus on the foundations of content writing—something that is often missed in marketing articles. For

What is Content Marketing, Why is it Important?

Today we continue our “Make Money Now” series, showing you the steps you can be taking right now to grow your business revenue with online marketing. The next couple of weeks will cover the concept of content marketing, or, according to the Google definition, the: “…marketing format that involves the creation and sharing of media